Skip to main content

Tips from Top – “Emerging Applications and Opportunities in Geo-spatial Data Analytics”. Mr. Rajib Roy, C.E.O., Quantum Spatial Ltd.


The Department of Industrial and Management Engineering at IIT Kanpur played host to a seminar by Mr. Rajib Roy, CEO of Quantum Spatial Ltd., who put forth an overview of how analysis of geospatial data can bring about a paradigm shift in the world of information and how its subsequent analysis can result in benefits to various organizations.

Mr. Roy was quite forthright in bringing out some merry factoids about his career and his perception of the various walks of the world that he had been involved with. He eased us into the new and emerging world of geospatial data analytics, and the current playing fields surrounding this mystery. With the detection of trees having potential to cause forest fires in dry California terrain, to scouting and negating their possible interaction with live transmission lines with actual analysis on the z-axis, geospatial data analytics encompasses a very broad horizon of areas of application.

He then provided certain insight from the history of Quantum Spatial, a company with its grassroots dating back to the First World War, when reconnaissance missions from overhead flights were first used widely, and later on saw uses in crop dusting; to a current blue chip customer base and a 500 strong workforce.  

The primary difference between geospatial data and normal data is the conspicuous absence of structure as Mr. Roy strikingly brought forward. Performing predictive analysis with unstructured data represents a whole new level of analytics previously uncharted. This problem is normally approached in 3 different phases; the first phase being the collection of data, represents a cost intensive solution where fleets of airplanes, helicopters, drones and vehicles from land collect data using technologies like LIDAR, hyper spectral cameras and various sensors. Mr. Roy reflected on the advancement in data collection technology and the humongous investments it represents behind the short life cycles of the devices till obsolescence. The second phase represents a conversion of this data into structured form after cleaning it. While the first part of the process can be sourced from third parties, this is generally done in-house where terabytes of data are processed on a daily basis. The third phase represents analysis and interpretation of this data, and its representation in a constructive manner that various businesses can utilize.

Mr. Roy moved to discussing the exciting new opportunities in the geo-spatial data segment, commenting on how new problem solvers can truly bring cost effective solutions onto the table, with this being an area of concern that the new upcoming startups can very well target. With the movement of technology from passive to active acquisition, new avenues have opened up, where Mr. Roy explained the classic example of imagery versus LIDAR, and the problems with collection of data via satellites. Advances in the geo-spatial segment are also supposed to follow the classic cycle of defense usage moving on to civil, consumer and finally business centric uses. Geo-spatial analytics has finally breached the civil usage barrier and has tremendous new opportunities in the business consumer segment. Challenges surrounding the same would be in the areas of interpretation of unstructured data and involving cost effective solutions for the entire process. Mr. Roy concluded with the possibility of India adopting geospatial data analytics in the future and making the best use of her fundamentally immense resource pool.

Comments

Popular posts from this blog

Reflexions'19 - A Reflection on "Tackling challenges of the VUCA World" !!

The Department of Industrial Management and Engineering, IIT Kanpur presented the flagship event of Prabandhan – Reflexions on Sept 28th, 2019. The 3rd edition of the event on ‘Tackling challenges of the VUCA world' was concluded with a promising and on a cheerful note. With thunderous applause and riveting questions, the event opened to bridge the corporate world with the real world. Reflexions 3.0 saw the participation of 6 eminent industry leaders and management gurus to share their experiences from their respective trades. They were Karan Marwah, Partner – CFO, Advisory Services, KPMG, Harshavardhan Chauhan, Head-Marketing & digital transformation, DLF Shopping Mall, Neelesh Talathi, CFO, Pepperfry, Hari T N, CHRO, Big Basket, Raj Gupta, General Manager, HR, TCS and our very own Professor, Devlina Chatterjee, Managerial Economics, Applied Econometrics. The talk focused on "How well, can the industries predict the results of their actions in a world of Volatility, Unc

An Introduction to the batch of 2019-21

“ It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change. "                                   A new zeal, vigour, and an unquenchable thirst for proving oneself is what describes MBA batch of 2019-21. 52 of us set foot on the pavement of a new journey and needless to say it has been unprecedented. Be it the early morning presentations, the stark midnight deadlines, or the never-ending case studies covering the gamut of concepts and context, each one of these activities can vouch for it. It has hardly been a month, yet the batch has acclimatized well with the life of one the most coveted institutes in the country, IIT Kanpur. For most of us, this is the desired path, and for the rest, it is an opportunity to relive their school days. Since we are in a place that has no norm and instead offers endless diversity, there will always be something that entertains and challenges us. It is time we took this op

Mr. Praveen Tripathi, CEO of Magic 9 (Media and Analytic)

Mr Praveen Tripathi began the seminar by giving a brief introduction about the classification of households in India. Sir mentioned about the New Consumer Classification System (NCCS) in which there are 12 grades of classification varying from A1, A2, A3, B1, B2, C1, C2, D1, D2, D3, E1, E2, and E3. He contrasted it with the old classification system in which there were 8 grades only. The basic theme behind all this classification is the life score which is assigned to all the households. Life score is calculated based on the education of chief owner and consumer durable. And the discrimination is measured by the Larenz Curve and Gini coefficient. The major drawback of this system as mentioned by sir was that the consumer durable penetration changes faster than education or occupation level. “Inside every transaction there is a knowledge, you need to decode it.” With this quote sir gave a brief about television audience metrics in India which started with Doordarshan Audien